VRED
Shop became eRetailer, Music became Spotify,
Film became Netflix, Museum becomes Virtual Museum
A virtual reality tour made in the physical museum. Unlimited cultural education has become a subscription, just like Disney+. An exhibition or new museum is regularly added. The permanent and changing collection from the museum can easily and quickly be converted into a museum VR tour. And with each new tour, the digital archive is expanded and exhibitions are preserved.
Museums can now for every virtual visitor receives compensation.
The museum income comes from several sources, namely:
> VRED subscription for schools.
> VREDunlimited subscription for parents at home (unlimited cultural education as addition to a Disney+ subscription).
> VRED subscription for (children's) hospitals and retirement homes.
Stichting VRED geeft musea de mogelijkheid om betalende virtuele bezoekers te ontvangen. Net zoals bij een fysiek museumkaartbezoek, ontvangt het museum per kwartaal van VRED een vergoeding voor een virtueel museumbezoek. Dat is goed voor leerlingen die nu elke dag naar het museum kunnen en goed voor extra museuminkomsten, want voor, tijdens en na reguliere openingsuren van het fysieke museum, kunnen nu 24/7 betalende bezoekers van over de hele wereld het virtuele museum beleven.
MuseumVR tour in 2 weeks
A VR team, consisting of a 360⁰ photographer, designer and ICC/CKV educator, creates a VR tour of the museum in three steps.
1. Customer Journey (1 day): 360⁰ photography of the ideal tour through the museum.
2. Gamification (1 week): Providing an audio/visual experience.
3. Interactive Education (1 week): Relevant objects provided with information with associated multiple choice and/or open questions.
Content Management System
The director and marketing manager of the museum can see in real time in the CMS how many students are walking around the museum. While the educator can adjust all information in real time at 4 learning levels (BO, MO, VO, WO) and to 26 languages.
Management and maintenance
Recording permanent and changing exhibitions in museum VR tours enriches the digital archive. Because new exhibitions are recorded on demand by our VR team, which ensures their preservation and continues to attract visitors.
We start small, are ambitious and then scale up quickly. Both large and many small museums can supplement their 'century-old' business model* (entrance fees) with visitors visiting their museum 24/7 from all over the world. Right now, it is a supplement, but the goal is for museums to generate more virtual than physical visitor revenue. This is possible because schools are discovering VR glasses.
Infinite revenue growth
Museum income comes from several sources.
- VRED subscription for schools
- VREDunlimited subscription for parents and sick and nursing homes.
All this revenue goes partly to VRED Foundation, and partly to the museums. Revenue is distributed based on the number of virtual visitors. And when we soon cross the border and schools in America and Australia also embrace VR cultural education, the visits will continue 24 hours a day
Partnerships welcome
VRED invites museum directors to explore the future of cultural education and work together to offer students an innovative learning experience. This innovative approach enables museums to present their collections in an engaging way and schools to give their students access to limitless educational opportunities.
> Educator is in direct contact with school students.
> Educator can adjust real-time content.
> Marketing can see real-time paying visitors walking around.
> Director can count on an additional income stream.
> Museum is building a digital exhibition archive.
> Entire class can go together with a VR guide to the museum.